Louisville, KY – September 2nd, 2025 – CashBox Media, a fast-growing retail media platform known for connecting brands with consumers at ATMs, today announced its official rebrand to FourCorners. The new name reflects the company’s broader vision: helping brands engage in-store audiences from ATMs to Arenas.
“CashBox Media was born on ATMs. That’s where we got our start — and what still drives us today,” said Julia Loni Turner, Co-Founder & CEO of FourCorners. “But as we’ve expanded our in-store media, we needed a brand that matched our ambition. FourCorners represents that next chapter.”
The decision to rebrand comes after two years of growth and expansion, during which CashBox Media evolved from ATM advertising into a full-service retail media network. “Changing a name isn’t easy. It means reintroducing ourselves, rebuilding recognition, and letting go of what we’ve built under the CashBox identity,” Turner added. “But that’s entrepreneurship. You outgrow what once fit and step into something bigger — even when it’s uncomfortable. FourCorners is that bigger vision.”
About FourCorners
FourCorners is a retail media platform connecting brands with consumers in high-traffic real-world environments — from ATMs to Arenas. By combining media, data, retail, and commerce, FourCorners helps advertisers influence purchase decisions at the exact moment they matter most.
Media Contact
FourCorners Team